Dubai is one of the most important places for IP in the region and in the world as the country has become so attractive for brands, franchises and recently Innovation. The emirates are willing to be one of the most innovative countries in the world and IP is the key element of this strategy. WHY? Because foreign companies who decide to settle in the UAE in the field of Innovation have to protect their leading position in such competitive market. And to do so, they soon realize that what they need is advice in IP law, but usually cannot afford the regular rather expensive lawyer rates per hour.

Companies mistakenly think that UAE law is governed by the “English/common law” system and most of the legal consultants have a Common Law background. But what they seem to ignore is that the laws protecting Innovation, Trademark, Copyright, Design, Trade Secret, Know How and Patents are based on the civil law system and are based on french law principles. So locally, there is an obvious lack of expertise in the field. Luckily, these are areas that are all covered by Isabelle who has been an IP law expert for years in France, Europe and now UAE.

On a company visit basis and together with the client, Isabelle estimates the duration of the service given the size of your project. She can avail herself for days, months or in some cases, for over a year. She audits the company’s IP portfolio and recommends the best Strategy to protect your IP rights: Trademarks, Design, Copyrights, Patents, Know How, trade secret, labelling, franchise, Innovation… Her work guarantees the best quality and flexibility for the best prices in total impartiality and with the highest work ethics.